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Effective date: October 3, 2026
Last updated: October 3, 2026

This Privacy Policy explains how Happy Wholesale ("Happy Wholesale", "we", "us", "our"), collects, uses, shares and protects personal information when you visit happywholesale.ca (the "Site"), create an account, or buy from us. We are a business-to-business wholesale supplier based in Toronto, Ontario, Canada. We handle personal information in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable privacy laws.

By using the Site or creating an account, you agree to this Policy. If you do not agree, please do not use the Site.

1. Who this Site is for

The Site is intended for businesses and their authorized representatives. It is not intended for consumers or for anyone below the legal age to purchase age-restricted products in their province or territory. We do not knowingly collect personal information from minors.

2. Information we collect

Information you give us

  • Account and contact details: name, business name, job title, email address, phone number, billing and delivery addresses, and password (stored in hashed form).
  • Business and tax details: business registration or GST/HST number, and similar information we need to open a trade account and issue invoices.
  • Licences and permits: where we sell age-restricted or regulated products (for example vape, tobacco or alcohol products), we may ask you to provide copies or numbers of the licences, permits or registrations that allow you to buy and resell them, and to give us identification of the authorized representative where the law requires it.
  • Orders and payments: items ordered, order history, invoices, and payment method details. Card payments and bank transfers are handled by our payment providers; we do not store full card numbers on our servers. For Interac e-Transfer, we see the sender's name, email and transfer reference.
  • Communications: messages, support requests, reviews and any other information you send us.

Information from "Sign in with Google"

If you choose to sign up or log in with Google, Google shares with us your name, email address and Google account identifier (and, if available, your profile picture). We use only this basic information to create and secure your account. We do not access your Gmail, Drive, contacts, calendar or any other Google data. Happy Wholesale's use of information received from Google APIs will adhere to the Google API Services User Data Policy, including its Limited Use requirements. You can also create an account with an email address and password instead.

Information collected automatically

  • Device and usage data such as IP address, browser type, pages viewed, referring pages, dates and times, and error logs.
  • Cookies and similar technologies (see section 6).

3. How we use your information

  • To create and manage your account and verify that you are an eligible business buyer.
  • To confirm your licences and age eligibility for regulated products, and to meet our legal obligations in selling them.
  • To process, ship and invoice orders, and to handle returns, claims and customer support.
  • To prevent fraud, abuse and unauthorized access, and to keep the Site secure.
  • To meet tax, accounting, regulatory and record-keeping requirements.
  • To improve the Site, our catalogue and our service.
  • To send you transactional messages (order confirmations, delivery updates, security notices) and, where you have given consent, promotional messages about products and pricing. You can withdraw consent at any time (see section 9).

4. When we share information

We do not sell your personal information. We share it only as follows:

  • Service providers that work for us under confidentiality obligations: web hosting and infrastructure, payment processing, shipping and courier companies, email and text-message delivery, accounting software, and security tools. They may use the information only to provide services to us.
  • Google, if you use Google sign-in, as described above.
  • Regulators, law enforcement and other authorities where we are required or permitted by law, for example to demonstrate compliance with tobacco, vaping or alcohol rules, to respond to a lawful request, or to protect our rights.
  • Professional advisers such as lawyers, accountants and insurers.
  • Business transfers: if we merge with, are acquired by, or sell part of our business to another company, your information may be transferred to it, subject to this Policy.

5. Where your information is stored

Our Site and its service providers may store and process information outside Canada, including in the United States. When information is processed in another country, it may be accessible to courts, law enforcement and other authorities there under that country's laws. We use contracts and security measures to protect information wherever it is handled.

6. Cookies

We use cookies and similar technologies that are necessary for the Site to work (for example to keep you logged in and to remember your cart), and, if enabled, for basic analytics. You can block or delete cookies in your browser settings, but parts of the Site, such as login and checkout, may not work without them.

7. How long we keep information

We keep personal information for as long as your account is active and as needed to provide our services. We keep order, invoice and tax records for at least six years, as required for tax and accounting purposes, and we keep licence and compliance records for as long as the law requires or our legitimate compliance needs continue. When information is no longer needed, we delete or anonymize it.

8. Security

We use reasonable physical, technical and organizational safeguards, including encrypted connections (HTTPS), hashed passwords and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach creates a real risk of significant harm, we will notify affected individuals and the Privacy Commissioner of Canada as required by law.

9. Your choices and rights

Subject to applicable law, you may:

  • ask to see the personal information we hold about you;
  • ask us to correct information that is inaccurate or incomplete;
  • withdraw your consent to certain uses of your information (for example marketing messages) at any time, subject to legal and contractual limits. Every marketing email includes an unsubscribe link, and you can also contact us;
  • ask us to close your account, subject to the record-keeping requirements in section 7.

To make a request, contact us using the details in section 12. We may need to verify your identity first. If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada (priv.gc.ca).

10. Marketing messages

We send commercial electronic messages only with your consent, as required by Canada's Anti-Spam Legislation (CASL), and every such message identifies us and contains an unsubscribe mechanism. Transactional messages about your orders and account will still be sent.

11. Links to other sites

The Site may link to third-party sites. We are not responsible for their privacy practices; please read their policies.

12. Contact us

Privacy questions or requests:
Happy Wholesale
130 Sunrise Avenue, Toronto, ON M4A 1B3, Canada
Email: [email protected]

13. Changes to this Policy

We may update this Policy from time to time. We will post the updated version on this page with a new "Last updated" date, and where changes are significant we will notify account holders by email or on the Site.